How to create an online course?

People often ask me how to create an online program? In this short post I will give you an overview of the program that I’m currently creating. It is called Outsourcing Made Easy 1.0.

December 2017

In December 2017 I did a Beta Launch of this program. In this Beta Launch I tested the idea for this new program with some subscribers. I created a landing page where I asked people to apply for the program. If they applied they would get the program for free. In return I asked them feedback on the program so I could improve the program.

Creating the presentation for the Beta Launch

I created a presentation consisting of two parts. I wanted to do the Beta program in just one weekend. People who want to outsource do not have a lot of time. They have plenty of tasks on their tasks list, plenty of projects that need to be completed. And no time. They are feeling overwhelmed by all the activities that they need to do.

Why would you even think about delegating your tasks and outsource work?

When you are overloaded with tasks you could do many things. You could work harder, like 10 hours a week. You could work in the weekends. You could neglect your husband or wife and spend all time in your business.

You could do this all. But outsourcing your tasks is one of the things that really can solve your problems. Why? Because you get another mindset. First when you are working alone and doing all the tasks in your business, you are like the fresh intern in your business. You do everything. Your workload will increase instead of decreasing. By deciding to outsource your operational and techy tasks in your business you decide to bring in new skilled people to help you. If you want to go far, go together is a saying. Anyone who has built a business will tell you that at a certain point you need to start delegating. You need to start focussing on what you really are good in. You cannot be doing all the tasks anymore.  By doing that you create systems in your business. You create repeatable processes in your business. You create a business flow that needs to be done every week, every month, every quarter.

What is outsourcing exactly?

It is hiring foreign staff into your business. Nowadays this doesn’t have to be costly. You can hire skilled staff all over the world to work in your business. These are independent skilled contractors that want to work for you. By renting online software programs you can give these staff access to your online software programs and let them do all the techy, operational tasks in your business. Yes. Imagine right now that you have 1, 2 or even more virtual assistants working for you. These are people that work for your business for 20 hours or 40 hours a week. Imagine sitting in your business and getting your tasks and your projects done. Imagine being able to finally grow your business. Because you have automated processes that are taken care of. Because you have people that work in these processes. Imagine that you are not the intern anymore, doing all the tasks yourself. Imagine becoming the owner of your business. The one who assigns projects, assigns processes to others so that the work gets done. Outsourcing your techy and operational tasks to someone else that works in your business is one of the first steps of creating the dream business and dream life that you always wanted.

My story: how I went from an overloaded task list to swimming 4 times a week

I can tell you this from my own experience. Because I was right where you are right now. I was working in my business alone. I had a business since 2006. First freelancing. Then I became a trainer and coach for small businesses and the government. Having a small business I had to do everything. I thought: This is not the reason that I started my business. I started my business to create products and services for my clients. I started my business to do what I do best: coach and train people. Help them get the best out of themselves. Their businesses. Help them grow their businesses. I did not start my business to work the whole day in online software programs. I did not start my business to create images for logos. I did not start my business to set up landing pages and set up webinars. I did not create my business to send emails to my subscribers myself every week. Yes these things need to be done. But do I have to do it myself? I created my business to be able to create free time. To work whenever I wanted. To be able to work on my health. To do sport. Swimming. So I took a decision. Yes it would cost me a monthly fee. But I figured out that my costs and my time were more expensive than if I hired someone from the Philippines. I figured out that there must be high skilled people out there who could download, edit and publish my videos online faster than me. I figured out that there must be people who could work on all my online software programs faster than me. So I hired my first general virtual assistant Rikka and then I hired my first virtual video editor Marc.

My life changed

I started swimming 4 times a week. This is one thing I do where I release my thoughts and enjoy the moment. Swimming for me is extremely healthy. It reduces stress. It activates my body. Being able to swim 4 times a week is priceless. For me it is swimming. For you it could be spending time with your kids, walking in the woods, mountains, cooking, reading a book or playing the piano. What is it that you would love to do and that you are not doing now? Maybe you just want to focus on creating new products and services to help your customers. To grow your business. To scale up your business. Whatever you want to do: You could create your dream business and dream life by design. Yes, imagine starting new habits in just 5 weeks from now. Doing new things in your business and in your life.

I want to teach as many people how to do this

So I learned a lot. I learned how to systemize my business and automate everything that can be automated. I learned how to give assignments. I learned how to communicate with virtual assistants. I learned how to create small projects and delegate them to others. I learned that a small business has the same potential as larger businesses. Once you hire people with skills they add value to your business and your life.

So I decided to share this with as many people as possible

With the feedback from the Beta course Outsourcing Made Easy I went back and redesigned the whole program. I broke the whole process of preparing for a virtual assistant, hiring a virtual assistant, onboarding a virtual assistant in your business and the first and second week when s/he is in your business in easy to follow how-to-do videos. Each video has an assignment. To take action. When you follow the videos and you take action you are able to hire a virtual assistant from the Philippines and make her productive in your business in just 5 weeks. The videos are practical. You are looking over my shoulder how to do it.

So where do the virtual assistants come in?

When you create an online program like this with videos, a landing page, a webinar to show potential customers what you have to offer you use the skills of your virtual assistants.

Create videos

First I created an outline of the whole process and I put this into a spreadsheet. This spreadsheet includes all the videos to be shot by me and uploaded. For my virtual video editor this is an outline of what to expect. Each day I take 3-4 videos and upload them. The job of my virtual video editor is to add music, add a front cover containing the title of the video and upload them to youtube. And pass these videos to my general virtual assistant.

Landing page and membership site

My general virtual assistant creates a membership site where the videos are hosted. Clients can log in in this membership site and watch the videos. The virtual assistant uses the links of the virtual video editor and pastes these links in the membership site.

She also creates a sales page describing the program. I have created a document with all the copy of the sales page, the flow, the Frequently Asked Questions. My virtual assistant has used this document to identify what images we need to use on the sales page. Next she will copy the copy from the document and put it on the sales page.

Of course when people buy this program they have to automatically get information to log in the membership site and log in the closed community of facebook. This communication with the new customers is automated in my email marketing software. When you buy this program you will end up on a list. And as soon as you are on this list you will receive a sequence of emails with all the information to log in the membership site etc. I have outlined this process together with my virtual assistant and she can automate this process by using our online software program for email marketing.

Create a webinar

We will have a webinar where we invite people that have a huge task list and want to decrease this task list and get more free time to focus either on strategic tasks in their businesses or enjoy their freedom or work on their health. In this workshop I will give them a sample of what the program is about. The set up of this webinar will also be done by my general virtual assistant.
All by all

All by all the process to launch a new program has been easier than doing it alone. Imagine if I had to edit all those videos. Imagine if I had to create the sales page myself. Imagine if I had to create the webinar myself. Imagine if I had to create all those images myself.

By working with virtual assistants I have reduced the creation of an online program from maybe 6 months of work into a project of 2 months of work. And in this project I concentrate on what I do best. Training and coaching and adding value. I focus on the general process and project instead of focussing on all the techy and operational details and on how to do everything.

This has been amazing.

If you want to learn more about outsourcing get my book about the 6 things you need to know before you outsource. By clicking on the link below and entering your name and email you will be able to download this guide instantly. And you can also tell me what is the most important thing right now you are struggling with.

As soon as the program is ready and I open the program to let more people in to learn this and be more successful I will let you know. Go grab that book right now. It is free.

Click here:

Excuses Begone!

Dream team,

I have made a special deal for you with a world known as coach, writer and mentor.

And he has offered to give you his free time for 7 hours FREE of charge! UNBELIEVABLE.
For the whole DREAM TEAM. I could not believe this guy. Are you freaking crazy I told him? I’m so excited to go back and tell my dream team of this deal!

He said you have to tell them to grab this offer ASAP. Then he would be there for you. For us.

He says he can do it because he now has abundant of time. Abundant of money. And abundant of energy.

He does this from a place where everything is possible.

Are you interested in this free mentoring of this world known mentor/writer?

Then here is the deal.

The only thing you need to do to start this private daily chat with him and listen to his voice is click this link.

He will do it for all of you.

PS 1 I have gotten this deal from him a while ago and I used it. Excuses Begone.

PS 2 I will look for such deals for you from other writers and speakers. Because you are my dream team. Only let me know what else you are struggling with to create your dream life and I will close more free deals for you.

PS 3: unfortunately this man died a while ago but he is still serving the world. And this is my way of me triggering you to listen to his legacy. To keep his dream alive. I have his family in my prayers. And I wish I could tell them not to feel sorry that he is gone but to feel great that he has lived. And that he lives in our hearts.

Now click the link and start the journey with Wayne.

And let me know what your thoughts are below. What are the things you struggle with to reach your dreams?


my dream is for you to realize your dreams,

Runy….what do you do?

This woman and man, both coaches and trainer and writer, were standing in front of me. We were in a hurry.

“Runy what do you do?”

“Why do you write all those stories every week and share your videos every day? What is your business?”

My business is coaching you to create your dream life, where you know exactly which roles to play – husband, wife, father, mother, friend, online business owner and traveler. My business is to give you clarity on all those roles so you live at peace, so you reach all your potential in each role.

My business is helping you become the man or woman of your dreams. I’m a rockstar, you are a rockstar. Lets rock this life. Imagine if we could make a Dream Plan of your life. What do you want in this life? What do you want to create and give back to this world, to your children?

My business is to let you step into the role of the director of the movie called Your Life. To see this movie playing for real in front of your eyes. First in thought, then felt in your heart and then touched with your hands as it becomes reality.

My business is to travel with you to that place called: “I’m living my dream life!”. Do you know that place? Cause I’m in that place right now!!! I found my story of my purpose in life. And I know each of you have your own story hidden in you. The man and women were listening to me and thinking: is this possible?

My business is not only to help you discover your Dream plan for your dream life, but also to show you exactly how you can create an online business, with 8 key processes and 11 online systems working together like digital assistants in your virtual team, so you can live that dream life as a coach, trainer and writer, and travel wherever you want to the world, dine wherever you want without ever looking at the price on the menu, plan your vacation without ever thinking whether you can afford this vacation with your family and sleeping at night knowing you can provide for your family. Because the online system you have built creates recurring customers that come to you, instead of you chasing them every day with phone calls for your strategy sessions.

That is my business. Follow me to my home ( is my home), I am Runy, mydreambusinesscoach. If you put a ‘dot’ and ‘com’ behind mydreambusinesscoach you find my home I hang around. Give me your name and email address at the front door that say sign up and I’m taking you to your dream life.

Is that a deal? Let’s move! You are a rockstar!

PS: How does your dream life, the roles you want to play -e.g superdad, mompreneur at home, ….look like? Give me an exact description of what you would like to be in your dreams.
Tell me where you are right now and what bothers you? What your struggles are? What you don’t like right now about your life. And what is holding you back, the one thing holding you back to start building your dream life and dream online business. Do you believe it is possible?

Click here and fill in the one question about your main struggle with building your dream life and with building an online business that supports that life. Please come back to fill in the second one quick survey here with only 6 questions to give me more details about your situation.

Remember, the more specific you can be, the more you tell me the better I can understand your situation. I will then try to find your story and write my take on it in another episode.. without mentioning your name! Promise. I would like to get at least 25 people listening to this fill in that survey. And the 25th person who fills in that survey will get a free session with me within two weeks. In that session I’m gonna go all way and give you all I have.

“My dream is for your to realize your dream.”

Free crash course inside on how to create your dream life…..are you in?

I’m a little bit confused..

I don’t know which was better – Laguna Beach with the Tesla, the Mustang Cabrio of Alex Moraes, or my Caribbean Cocktail at the swimming pool just 700 meters from my home….

I guess I will keep creating my Business By Design and keep pressing #BBDlive. That business that supports this awesome dream life I’m living in….

You wanna find out what your dream life is… is all possible…. stay tuned.

For you, your dream life might be having dinner with your family with whatever restaurant you want, without ever having to look at the prices; a walk in a shop and pick the clothes and shoes you want, and KNOWING that your debit or credit card will NEVER be spit out and not accepted; plan that vacation to go on a cruise with your kids and know that the money will keep coming in while you are on cruise cause you can launch without having to be there or; Just waking up healthy again knowing your body will not let you down and is pumped and energized to live this dream day. Your mind is clear and your virtual team is there ready to rock again, cause you are a rockstar!

I have these all, you can have these all. It is for you to just imagine what you desire to be in this universe and what gift you bring to this world.

My 2 gifts are stories and dreams. And I know how to make them a reality.

Step into your dream life today in your mind,
Feel your dream life today in your heart,
And you will have your dream life in your hands.
Like this cocktail. Like this picture.

Keep visiting this awesome dream life you have seen in your mind everyday before you go to sleep, and, when you wake up first thing in the morning. And live and feel it many times during your day with your eyes wide open.

Some people will call you a dreamer but just tell them you are catching your dreams.

You are catching your dream on the film you call your life. They won’t be able to see the cocktail you have in your hands, the cruise you are living, the restaurants you are dining in or the clothes and shoes you are wearing.

Keep laser locked to this dream. Keep living in this dream with your eyes wide open. Sensing it with all your 5 senses.

Keep talking about this dream with all your higher faculties of your mind at the Great Round Table Meeting in Your Mind. Where your 5 senses are not invited. But where you sit with Higher faculties like Imagination, Perseverance, Willpower, Faith, Action, Gratitude. The Meeting chaired by Intuition. He always tells the stories of the right path to follow with a soft voice. Listen to how he speaks and has the last word. And let these Higher Faculties of your mind guide you and be your only advisers in your heart.

Because they are always at your side.

And when you live your life inside out and not outside in, when you let your heart filled with your most burning desire, direct the Movie of your life, and you do all I give you in this script I created for you above.
And you will fill in the blanks between the words with your own dream pictures, words and feelings. One day, maybe tomorrow, you will wake up and take the first step on the ground of your bedroom, and you open your eyes and you step into your dream.

You open your eyes and all your 5 senses will see, feel, taste, smell, touch and hear what you have been living and seeing all the time.
They won’t believe it at first. The 5 senses always are shocked the first time they see the blizz you have inside. The power of your consciousness. But they will get used to it very fast. They will love this real picture of your dreamed reality.

And that day, my dream for you will be completed.

Cause my dream is that you realize your dream.

That is my story.

Step into your dream today…
Enjoy the cocktail.

Spread this gift to all you can help realize their dreams.

Put this seed in the minds of your children like my mom put it in my mind years ago as a kid. And see how this seed will grow into a strong tree of dreams.

You are looking at my tree right now. Remember it all started with a small seed powered with consciousness and imagination.

I’ll one day tell you the story of your dream tree in the Garden of Eden. But that’s another story.

Let me know what your dream is. Show me your little tiny seed powered with consciousness and imagination. And I will put my laser beam of imagination on it and show you your big tree of your dreams.

I will show you exactly where it is….

I can only tell you this cause I am in the Zone and living in the Zone. So today, right now, step out of your comfort zone and take action. Run through the door called Fear and take action. Keep taking action and keep running in your Zone. Fear will stay ahead and try to catch you, but won’t be able to do it. Cause you are running in your Zone, pushing forward.

This story won’t stay here on top for ever. It will go down in history. In the history of all conversations. So I want you to copy it and paste it in your own Dream Journal!!! I will be there for you every day!

A copy of this story is on my home. Where they know me as Runy, That is the place you can sign up to tune in for more stories and shows and also for all my upcoming dream experiences!

See you there.

This is another day in paradise…

“My dream is for you to realize your dream.”

Are you forgetting this person every day….?

There I was. In this car. Cabrio. At night. Driving on a full moon’s night. A mustang. Laguna Beach…USA.

Next to me was Alexander. A Brazilian 52 year’s old man I just met. He lives partly in the USA and partly in Brazil. A business man.

I was in Alexander’s dream. Yeah. Some way or another, Alexander managed to ride this car on the highways of Laguna Beach. We were there because we were both following a life training on online marketing for coaches and trainers.

Are you forgetting the most important person in your life every day? Are you living your dream day and dream life?

I was in Alexander’s dream. Because Alexander had thought about this day upfront. He had thought about having this wonderful experience. He had probably driven in this car a hundred times before in his MIND. And experienced what it felt UPFRONT. And then he was able to do it.

So I’m here talking to you, reading this email. Are you forgetting the most important person in your life every day? Let’s play a game of life shall we?

Imagine if I have this magic wand as a magician. That everything you wish is true. That you can wish these 3 wishes. One for the morning, one for the afternoon and one for the night. Everything you wish is true. Now imagine you wake up in the morning. Wish one. Where will you wake up? What are you doing in this dream morning day? Who is lying next to you? What are you hearing and what are you doing this morning? Walk with me in this place you are. And keep the pictures you see in your mind.

Now wish number #2. It is afternoon. You are in your dream afternoon. You are doing the work that you love. Your passion. Everything is possible. What are you doing? Who are you doing it with? And who are you doing it for? Where are you doing this great dream work of yours? Walk with me in this place called your dream afternoon. And there is more to come.

Your last wish # 3. It is evening. The moon is in the sky. You are with your loved ones. This is a special night. Who is there with you? Where are you? What are you doing this dream night? Before you go to sleep and meet your dreams?

You got the picture. This has been a dream day. One of your dream days. This is called version one. You have been in this place called your dream day. This place is not a fantasy. It is not in the future nor in the past. It is in the now. Cause the now is the only place that exists. That has ever existed and will ever exist. I will tell you more about that another time. Living in the now. Why I live in the now.

Before I go, I have one last thing. Visit this place called your dream day more often. Wake up in the morning, walk in the afternoon and enjoy the night. And watch your feelings. What are you feeling during this dream day? The more you visit it, the more real it will become. And one day, you will open your eyes in the morning and you will step into this dream day. You won’t notice the difference between what is called reality and your dream day. Cause then your dream will have become a reality.

That is what happened to Alexander. He woke up in his dream…

PS: if you want to share your dream with me, that would be awesome. I know it is a private dream. I won’t share it with anybody else. Hit reply and share your dream with me. The morning, the afternoon and the evening. I’m collecting dreams. Catching them through the internet. My passion is making dreams come true. It will inspire me to soon launch my Dream Plan, a plan for you to make your dream come true. Dream Plan is going to be awesome. I will show you everything I know on how to realize your dreams. And I will bring in my magic wand again.